Google Analytics Tutorial

Overview

This section introduces the values of gathering and reviewing platform analytics. It provides steps on how to gain access to OCHA properties in Google Analytics 4 and how to perform basic tasks.

Sections

• Introduction to Google Analytics for OCHA

• Getting Started - Working with Site Analytics

• Quick Overviews in Google Analytics 4

• Analytics for Specific Platforms or Events

Interactive Dashboards

Below are links to public analytics dashboards.

All Properties

https://lookerstudio.google.com/s/v5OnzUwl3ok

Open

Screenshot of “All Properties” Google Analytics dashboard

ReliefWeb

https://lookerstudio.google.com/reporting/3868f1be-c41a-460e-b266-1c6a3f2b5be2/page/p_21kb6tpsfd?s=jVFb7CFxocc

Open

Screenshot of ReliefWeb Google Analytics dashboard

ReliefWeb Response 

https://lookerstudio.google.com/u/0/reporting/1592b73f-1a1b-45dd-8517-37dc2fddea9b/page/p_vgf5xwoxzc?s=g7Fs4TmQLRk

Crisis Relief

https://lookerstudio.google.com/u/0/reporting/d1678174-76d6-46bf-af9e-3392488288ea/page/MWCTD?s=lc85wz4Ddnc

External Resources

Google Analytics Support

• Reports: [GA4] Pages and screens report

• [GA4] Google Analytics 4 account training guide and support

Analytics Mania:  Where to Find File Download Data in Google Analytics 4?

Analytics Demystified:  https://analyticsdemystified.com/  

LinkedIn Learning

• Understanding your Customer https://www.linkedin.com/learning/google-analytics-4-ga4-essential-training-14915362

Advanced Google Analytics 4 https://www.linkedin.com/learning/advanced-google-analytics-4-ga4